Some of the oldest and most well-known fragrances houses are Guerlain, Creed, Coty and Jean Patou. Arguably, other main influencers are Yves St. Laurent, Lagerfeld, Chanel, Gucci, Versace and even Armani. Yet one of the best and most respected houses is Christian Dior Parfums.
After owning an art gallery, then working for fashion designer Robert Piguet, later serving in the military, and returning to fashion in 1942, Christian Dior took to the French fashion industry by introducing a new label of his namesake in 1947. It was in that year, he launched Miss Dior, an Eau de Parfum, which was named after his sister, Catherine. Since 1947, there have been 224 other fragrances, including Dolce Vita (1994), Dior Addict (2002), and Poison (1985) by Christian Dior Parfums.
Amazingly, the last women’s iconic fragrance series to launch was J’dore in 1999. Nearly 20 years later now, and Christian Dior Parfums has introduced Joy. Francois Demachy, Dior’s in-house perfumer, describes Joy as the
“Remarkable feeling of joy by offering an olfactive interpretation of light,” – Francois Demachy
according to Dior’s website.
For those of you familiar with Dior’s most recent men’s fragrance, Sauvage (launched in 2015), the same bottle is used for Joy, except it’s pink and clear rather than smoke-grey and dark. The word “Dior” is within the “O” of Joy. Available in three sizes: 1 oz. (30mL), 1.7 oz. (50mL), and 3.0 oz. (90 mL).
Packaging and Colors
The box is mostly a crisp white of purity with the same silver logo on the bottle. Pink refers to being delicate and feminine, yet softly playful. Silver captures graceful elegance.
Eau de Parfum (EDP)
Joy opens with bergamot and mandarin fusing with delicate flowers. Rose Grasse and Jasmine are the heart notes, followed by the base notes of musk and creamy sandalwood.
The highly acclaimed actress, Jennifer Lawrence, has been chosen as the face of this new perfume. Her glamorous, elegant, and inspiring career is the perfect fit for Joy.
This is a very becoming scent because it’s certainly not as strong as other Dior perfumes. We love the simplicity of light and how it brings emotion to life. Think precious, delicate, feminine and powdery. It is not just the women’s version of men’s Sauvage (as some reviews have described, but instead, it’s evoking independence and self-evidence.
~ Style, Beauty, Personal Expressions, and Trends The Perfume Times!
Image Courtesy of Dior